Facebook, Twitter, YouTube, Flickr, LinkedIn — these are the new arenas in which brands are reaching out to prospects and customers.

With the emergence of Web 2.0 sites and tools, search marketing has evolved to a new level. Social bookmarking sites, networks, and special interest sites abound. Each presents unique opportunities for enhancing your site’s search marketing.The key areas for execution in this area can be broken down into the following categories: social media monitoring, profile creation and management, conversation discovery, engagement services, escalation, tracking and reporting.

water&stone strongly believes that the web 2.0 sites present a great opportunity for engaging your target markets and play a key role in reputation management and brand loyalty. Learn more about their web 2.0 services at http://www.waterandstone.com/our-services/search-marketing/social-media-marketing